Summary
Sagoon Inc. (“Sagoon” or the “company”) is a Delaware corporation that operates www.sagoon.com, a social media platform. Its goal is to define the global standard for social media with its social path: Connect. Share. Earn.
Sagoon plans to be a pioneer in monetizing social media, enabling users to earn financial rewards while connecting with others and sharing personal experiences. The company believes that eventually it will be able to provide its users the ability to monetize the time spent on the website through a revenue-sharing model.
We call Sagoon a “social movement” – CONNECT – SHARE – EARNSagoon intends to generate revenue from advertising and the sale of gift cards and coupons. Its anticipated sources of revenue are social smart card, smart banners and display ads. Currently, Sagoon is offering three applications to its users, namely MyDay, Secret Sharing and MoodTalk. However, the team is working hard to launch its mobile app and desktop version 2.3 in two months.
Currently, Sagoon is used by over 871,000 users from more than 61 countries. The largest number of users is from Nepal, followed by India and the United States. The average time a single user spends on Sagoon is 3 minutes and 30 seconds; this insight into engagement is really impressive when compared to other social sites.
Source: Google AnalyticsOffering Overview
- Amount of Raise
$20 Million
- Type of Shares
Class C Common Shares (1/10-voting)
(Dividends: We do not anticipate paying dividends in the near future and any dividends will be dependent upon future profits, if any) - Share Price
$23 Per Share
- Minimum Investment
$1,000 (43 shares)
(We recommend a minimum wire investment of $1050 to avoid any deficits or insufficient funds resulting from applicable bank wire transfer fees and charges) - Maximum Investment for accredited investors
No limit
- Maximum investment for unaccredited investors
10% of their annual income or net worth
- Subsidiaries
Sagoon India Private Limited (100% subsidiary) and Sagoon Nepal Private Limited (100% subsidiary, registration in process)
- Legal Counsel
KHLK LLP
- Auditor
Craig Denlinger (Artesian CPA)
- Back-end Processing
FundAmerica, LLC
- Escrow Service
Prime Trust, LLC
- Transfer Agent
Computershare Inc.
- Credit Card Processing
Vantiv, LLC
Technological and Competitive Advantages
- R&D Costs: We operate and function majorly from India, which lowers our product development cost five times as compared to our competitors’.
- Product and Services: We offer our users to indulge in social media and online gifting from a single platform. This way we allow users to save time that one often wastes while going from social sites to different online gifting sites.
- Shared Earnings: Users will receive an online “Social Smart Card” that allows them to redeem coupons, give gifts, and also earn financial rewards – all while socializing with friends and family. Its usage will allow every user to earn a percentage of Sagoon’s revenue.
- South Asian Market: We think we can hugely influence this market as we believe we culturally fit into it more easily than our competitors
- Technology: We plan to use a data-retrieving method based on advanced mathematical formulae that support Semantic Web and Natural Language Processing (NLP)
Use of Proceeds
If we sell all of the shares being offered, we will use these net proceeds for working capital needs, including, but not limited to the following:
- Mobile Apps: Developing mobile apps for Android and iOS devices
- New Product Development: Introducing our most awaited feature, “Social Smart Card”
- Management and Office Space: Adding industry-recognized talent to our team and expanding office space in New Delhi and Washington DC
- Marketing and Advertising: Developing an advertisement system and sales channels; launching and marketing in South Asia and the United States
- Research and Development: Setting up a technology lab in IIT New Delhi for further research and development of technology.
Q&A
CAN I INVEST?
Everyone can invest online in Sagoon, a US company, by completing a simple investment form.
The SEC now allows Regulation A (also called Reg A+) offerings to raise investment from both unaccredited and accredited investors. Who is an accredited investor? An individual who has a net worth in excess of $1 Million (excluding his or her primary residence) or has had an annual income in excess of $200,000 ($300,000 if joint income) for the past two years.
If you are a non-accredited investor, you shall not invest more than 10% of your net worth or 10% of your annual income.
Investors outside the USA may also be eligible to buy shares. You must ensure that your situation and local law allow you to become an investor wherever you live or invest from.
WHAT SHOULD I DO BEFORE BUYING SHARES?
Please read our Offering Circular carefully.
HOW DO I BUY SHARES?
It’s simple. Just click on ‘Invest Now’ and fill the required details.
HOW MUCH DO SHARES COST? IS THERE ANY FEES?
The price of a single share is $23. You can buy any number of shares. There might be a small fee involved which your local bank may charge for wire or credit card payment.
HOW DO I PAY FOR SHARES?
You can pay using any of the following options:
- Credit Card or Debit Card
- ACH or Check (if you have an account in any of the US banks)
- Wire (All international investors)
WHAT HAPPENS WHEN I PURCHASE SHARES?
Once the investment is complete, your money will be transferred to an escrow account as an independent escrow agent.
When we accept your investment, and some regulatory procedures are completed, your money will be transferred from the escrow account to Sagoon in exchange for your shares.
You will receive a confirmation of your investment and a subscription agreement via email and you will become a co-owner of Sagoon Inc.
HOW LONG WILL SHARES BE AVAILABLE TO PURCHASE?
As per SEC re-qualification, we are allowed to open up to the 12 months from the date of qualification, but the company can close this offering any time on its sole discretion.
CAN I SELL MY SHARES IN THE FUTURE?
Your shares can be freely sold, if you find a buyer for them. While we intend to seek a listing or quotation on a stock exchange or market in the future, there can be no guarantee that we will succeed in doing so in the short term or ever.
HOW DO I CONTACT THE MERCHANT?
You can contact us via
- Email: govinda@sagoon.com
- Chat: www.sagoon.com/invest
Documents
Sagoon Offering Circular: Click here to download
Contact
You can contact us via
- Email: govinda@sagoon.com
- Chat: www.sagoon.com/invest
For further contact details, please visit: https://www.sagoon.com/contact-us
Key Considerations
We think that an informed decision is a wise decision. Before you decide to come aboard as an investor, please read our Offering Circular. We'd like to draw your attention to the following:
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We are focused on more than $300 billion social commerce market. We intend that our major revenue sources in the first phase will be “gifting and socializing” coupons.
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We believe we are the pioneer of social media monetization – a unique business innovation that has the potential to change the way the social media landscape is used today.
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We are positioning Sagoon as a social movement. The motivation in investing in Sagoon is not just to get financial returns but also to foster innovation from an isolated community and underserved market.
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We are a very passionate and committed team of entrepreneurs, who have full confidence in what we observe, perform and execute.
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We are developing the opportunity for users to earn money while they socialize with their loved ones; it will be made possible through a ‘Social Smart Card’ that we believe creates a spin cycle of positive outcomes - more gifting, more advertising. That is our plan for successful growth.
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The word 'sagoon' is a well- recognized household name among billions of people in South Asia and other parts of the world.
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We have a long-term vision. Since inception, we have been located in the United States and India - where more than 500 million potential users access the Internet. We are also located in Nepal - a transit spot to China where more than 700 million potential users surf the Internet.
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Investing in startups is risky. Please read all the risk factors set out in our Offering Circular.
Products and Services
We believe that Sagoon’s comprehensive suite of products and services supports the needs of global online users. Each product suite has unique features and a different customer presentation strategy; the purpose of each application is to strengthen relationships. The core Sagoon technology enables products to be categorized semantically with lower development costs and faster speeds.
At present, Sagoon is used by people of all ages. The primary product allows for the building of social connections and sharing of secret messages, both publicly and privately. Additionally, it provides for the organization of daily tasks and schedules and the ability to “chat” seamlessly through MoodTalk. The current features available on desktops are MyDay, Secret Sharing and MoodTalk. The current features available on mobile devices are Secret Sharing and MoodTalk.
To learn more about these features, please go to www.sagoon.com/about
Our Business
Sagoon Inc. aims to be a GIFTING company.
We believe that the company is set to disrupt the $300 billion worth social gifting market and plan to share its earnings with every single user by creating the social path: CONNECT – SHARE – EARN.
Sagoon intends to achieve its mission of making the world a better place to live by helping people build true connections, share useful experiences and earn while socializing. We believe reinventing the concept of social gifting would improve people’s relationships and make them cherish each moment spent with their loved ones.
We discovered that people had many friends but little closeness, that they had many connections but few real bonds.
Keeping this in mind, we created Sagoon - a social commerce network focused on cultivating closeness and bonds, and creating close relationships. We wanted it to be unique, in that we meant it to be a ‘problem solver’; one that adds value by humanizing, providing a platform to voice your opinions, feelings, emotions or even confessions — without being judged.
Therefore, we call Sagoon a “social movement”- CONNECT – SHARE – EARN
Connect
People want their lives to be more fruitful. We just don’t want you to connect. We want you to build a beautiful relationship with your people and want your time here in Sagoon to be useful - productive and better organized.
Share
We understand that each relationship in your life is special. Our aim is to enrich the quality of interactions with the people who matter most to you. We don’t want you to share everything you find with your people. That creates boring relations. Instead, share your experiences, feelings and thoughts that would create better bonds or turn out to be a life- saving gift to others.
Earn
We want to share our earnings with you. By spending time with us, we want you to learn, enjoy, and earn knowledge and cash rewards.
Our Target Market
*Source: CEB ToweGroupSagoon is focused on the $300 billion Social Commerce Market. Here is a quick glimpse
Our Anticipated Sources of Revenue
We anticipate generating revenue from the following:
Source: Nanigans & EmarketerSocial Smart Card
Gift cards, purchases on the Social Smart Card and coupon redemption
Smart Banners
Tell a transformational story designed to engage viewers emotionally
Display Ads
Per 1,000 impressions for display ad formats
Banner Ads Introduction:
We plan to create a revolution in the banner ads market by adding value, knowledge and experience. Banner ads will follow our application, featuring a story in pictures. We will introduce a cost per thousand (CPM) model as our ads system in the ‘Secret and Wish’ messaging page of the user’s personal dashboard, allowing advertisers to brand their product by telling sales stories in pictures.
We are in India: Sagoon India Pvt. Ltd.
We are in India to reinvent the wheel. We plan to combine the experience, culture and success of Silicon Valley with the incredible talent that gives India the chance to change the world. Our plan is to roll out the same culture of product delivery, the same business model and retail concept, the same game plan, the same investment opportunity, the same employee benefits, and the same successful management team that a Silicon Valley company would.
We believe we have the potential to go bigger and much better because of the size of the South Asian market compared to the U.S. market – more than 500 million Internet users at present1, a figure that is projecte d to reach more than 700 million by 2018. We have a team and an infrastructure already in place. We plan to hire and build a bigger team with key management, developers and engineers after closing this offering.
1- Internet World Stats 3/31/17
We are in Nepal: Sagoon Nepal Pvt. Ltd.
We are in Nepal to leverage the full potential of the hidden talent that this mountain nation possesses. We admire the hard work, the appetite to learn new things and the hunger of Nepalese to carve a name for themselves to the extent that we have planned to start making a framework of the IT hub in Nepal. We already have established an office in one of the prime locations of Kathmandu and that is just a start.
We are located in Kathmandu, at strategically placed Neupane Tower, 3rd floor.
Intellectual Property
We intend to file more than 15 patent and trademark applications after this offering.
Employees and third-party consultants have signed non-disclosure agreements with Sagoon to further protect its proprietary rights. We are continuing to develop intellectual property, with the intention of aggressively protecting our position in key technologies. The company owns several trademarks protecting the company’s name and logo, and also owns extensive data, engineering analysis, and other intellectual property.
For more information, please read our Offering Circular.
Launching Soon: The Mobile App (Android)
We are excited to announce that we are soon going to launch our long-awaited mobile app (android) in New Delhi, India. More than 18 engineers are working day and night to ensure the release of an app that is glitch-free, easy to use and has great UI. Currently, we are conducting internal testing to comb out errors and improve its appeal.
- My Day (Scheduling, to-dos and invites) My Day is the fastest way to create & share schedules, build to-do-lists, and set reminders. It has been designed to simplify your daily professional and personal lives, and improve productivity.
- Secret (Anonymous messaging app) Secret allows you to learn, explore and experience, different ideas, and communities with the safety of comfort of anonymity. Ask a question or share a thought without the fear of being judged. You can also send one-on-one secret messages which will vanish after they are read.
- Mood Talk (Chatting, Photos, Emoticons) MoodTalk is a chat app that helps you communicate using ‘moods’ – a feature for the real time expression of your moods. In ‘MoodTalk’ you can set your custom mood happy, sad, sick etc and let your moods do the talking while chatting with others. Your chat vanishes automatically after 24-hours.
In progress: The Social Smart Card
Social Smart Card is a single digital card for fulfilling all the shopping and gifting needs of our users. It allows users to earn money while shopping, redeeming coupons and gifting their loved ones.
We are planning to launch the beta version of Social Smart Card by the first quarter of 2018. In this regard, we have successfully built a 7-member team, ranging from developers to product managers, and started the development process.
For more information, please read our Offering Circular.
Gift
Users buy and send gifts to loved ones
Shop
Users redeem buying goods/services
Earn
Users get a percentage back on each transaction
Why do we believe Sagoon is a game changer?
It’s simple: revenue sharing. We believe that Sagoon’s platform will be a pioneer in social media monetization where its users will earn money while making social connections and sharing personal stories.
Imagine being able to earn money, just by spending time on social media. The Social Smart Card – which we anticipate launching by Q1 2018 – will be designed to allow every single user to earn a percentage of Sagoon’s revenue.